At Ikon, the proverb “necessity is the mother of invention” is a lived experience; some of our most innovative work is realised when seeking solutions to sticky situations and project constraints.

We relish a creative challenge, such as ‘how to soft-launch a hefty product with a nationwide audience when it is currently unavailable?'

Recently the realities were stacked against us with the need to generate crucial pre-launch interest in Smartstone’s new Sintered Collection; 22 natural stone-inspired surfaces, next-level vein detail and each slab at 3200 x 1600mm, weighing ...

NAIDOC Week, July 7 to 14 2024, is a time for Australians to honour the traditions, achievements, and voices of Aboriginal and Torres Strait Islander peoples. To get in the spirit of this year’s theme – Keep the Fire Burning! Blak, Loud and Proud – we took in a performance of Bangarra Dance Theatre’s Horizon at the Sydney Opera House (until July 13). As passionate Bangarra supporters, this was an inspiring way for us to celebrate First Nations culture and identity.

In our work, Ikon is proud of launching the ‘Drawing Us Together’ NAIDOC week initiative with Charter Hall ...

Another year, another awesome opportunity to collaborate with our friends at Australia’s Academic and Research Network (AARNet). Annual Report 2023 ‘Growth in a new era of change’ called for a fresh interpretation of the brand guidelines as the organisation implemented a new strategic plan.

Themes of connectivity, collaboration and innovation are represented in the design through colour and pattern. A vibrant palette imbues a sense of optimism while also providing a code to content navigation. While abstract imagery and a system of interconnected shapes symbolise dynamic ...