Client Work
Back to School
29.09.21
Hands up who needs to know more about sustainable fashion?
Join Wardrobe Crisis Academy here.
We helped visionary Clare Press take her established brand to the next level and launch an inspiring new online education program.
Photo by Valdemaras D.
Client Work
Read more Making your day
25.09.21
We collaborated with stylist Gemma Lush and photographer Benito Martin to bring our 'Making Your Day' concept to life for Charter Hall Retail with still-life photography. The creative direction aimed to enhance the 'convenience plus' shopping environment with literally larger-than-life everyday essentials.
Showcasing an unexpected mix of products which are all available in the retail environment, delivers the message 'Making Your Day…Brighter, Easy, Fun, Crafty, Tasty, Fresh.'
Client Work
Read more Fitkids!
20.04.21
Charter Hall, use values-led campaigns to attract customers into their shopping centres, thus benefitting their tenants. As their creative partner, it is our role to collaborate and further develop each campaign idea through design.
In this case, Ikon presented FitKids and breathed life into the family-focussed experiences, with animation of the mascots we had previously created for the brand. Carla Koala, Wilma the Wombat, Lachie the Cockie and Pete Platypus, preside over a series of dynamic experiences and incentives, exercising each character’s personality through its role within ...
Client Work
Read more This is_connected
19.04.21
Use 2020 vision to show us a new future
The past twelve months shifted our perspective. It altered the way we behave and what we value. We’re choosing brands to match; ones that show they understand us and they care. We’re looking for businesses that guide us to a better way of being. Will your brand do that?
Together, let’s design a new world.
Show me the way home
Inspire us with a new way to live. Take us to a bright future with products and services that tantalise us and show us the way. Influence us with your unique style and the way you behave. Gain our ...
Client Work
Read more Retro refresh
30.03.21
Ikon is a big fan of a logo refresh, especially when being tasked with the challenge of incorporating existing elements in a new way. We have recently tackled this brief for two shopping centres, Albany Plaza and Currimundi Markets. Although on opposite coasts of Australia, they are part of the same Charter Hall retail ‘family’ and both have icons in their logos which resonate with their communities; the whale and the starfish respectively. Our solution was to modernise these illustrative devices, plus update colour palette and typography. Together these refinements bring a ...
Client Work
Read more Colourful Constructs
05.02.21
Having a long-standing relationship with AARNet, Ikon was tasked to create their new video collateral. We took the opportunity to explore the existing guidelines bringing the palette to life through imagery and dynamic colour combinations.
The result stays true to the brand but demonstrate how reinterpreting elements can deliver a fresh perspective. 2020 was a good year for evolution.
Watch the full video here.
Client Work
Read more This is_pioneering
21.01.21Start something new
It’s a new year, a new world and the perfect time to start something brand-spanking new. It might be a startup, side hustle or a whole new offering. Head off into unchartered territory and do something amazing. But don’t go it alone. Bring a creative partner along for the journey and help shape your offering from the ground up.
Together, let’s design a new world.
Even trailblazers need to know where they're going
Put your brand under the microscope with a considered brand strategy that helps map out its unique DNA. No matter its shape, size or budget, ...
Client Work
Read more Do try this at home
12.11.20
‘Little lab challenge’ was a 10 day science initiative our client Charter Hall ran for stay-at-home school holiday fun. Us big kids are keen to get our hands dirty making a lava lamp. Check out the YouTube tutorial here.
Client Work
Read more Tech T-shirt
09.10.20
As sponsor for the eResearch Australasia 2020 conference, our client AARNet approached us to create the graphic for a t-shirt to be gifted as part of a care package to conference attendees.
The conference focus is new eResearch capabilities and how information and communication technologies help researchers understand data. We aimed to represent the variety of industry leaders speaking at the conference, connected to the central ‘server’ which reflects the event and the storage of data.
We’ve had a great response to the t-shirt illustration and the graphic has been ...
Client Work
Read more This is_flexible
26.06.20
So many of us are looking for brands that show us a new way of being and doing. At Ikon, we’re lucky enough to work with clients who are already leading the way. So in this series, let us show you what you can do, by showing you what we can do (for you).
Together, let’s design a new world.
See what a little stretch can do
Startup or established, businesses that fast-forward are those that stay flexible. Limber up with a new perspective and seasonal brand accessories that work hard for your money. Or build muscle with a meticulously-planned SEO strategy that expands ...
Together, let’s design a new world.
See what a little stretch can do
Startup or established, businesses that fast-forward are those that stay flexible. Limber up with a new perspective and seasonal brand accessories that work hard for your money. Or build muscle with a meticulously-planned SEO strategy that expands ...
Client Work
Read more Making it stick
30.05.19
As the social hub of a skate-centric suburb, Carnes Hill Marketplace created workshops to keep local kids road safe while teaching them a few rad moves. The coolest kids in the park showing off their new kit ready to nail their next 540 mctwist.